Content calendar — AU fast plan (M8)
A rapid content calendar tailored for Australian businesses: weekly post types, ad windows, and fast-turn creative briefs for Instagram, Facebook and LinkedIn.
Quick facts
- Format: Weekly template + monthly overview
- Channels: Instagram, Facebook, LinkedIn
- Delivery: 48–72 hours (fast track)
How the fast M8 calendar works
We structure 8 core post concepts (M8) that rotate weekly to keep feeds fresh while scaling creative production. Each concept includes caption angles, CTA, recommended assets and advertising windows optimised for Australian audiences.
- Week structure: 5 feed posts + 2 stories/reels
- Paid slots: 2 boosted posts per week (mid-week + weekend)
- KPIs: engagement uplift and CPL benchmarks by channel
Templates & post ideas
Weekly plan (example)
| Day | Post | Format | Paid slot |
|---|---|---|---|
| Mon | Brand story (M8 A) | Feed image + caption | *** |
| Tue | Product spotlight (M8 B) | Short video | Yes (evening) |
| Wed | Engagement post (poll/Q&A) | Story / Reel | *** |
| Thu | Case study (M8 C) | Carousel | *** |
| Fri | Offer & CTA | Feed + Story | Yes (mid-day) |
| Sat | Community highlight | Reel | *** |
| Sun | Week recap | Short clip | *** |
Compact case studies
Retail — Melbourne
30% engagement lift after 4-week M8 rollout; boosted mid-week product posts performed best.
B2B — Brisbane
LinkedIn-led M8 adaptation drove high-quality leads; weekly thought-leadership posts amplified reach.
Services — Perth
Fast-track calendar reduced content production time by 40% and improved ad ROAS.
Meet the planner
Our content strategists combine local Australian insights with platform best practice. We create the calendar, write draft captions, and prepare ad copy for quick approval.
- Content strategist — channel rotations & KPIs
- Creative lead — asset briefs and templates
- Paid specialist — ad windows and targeting
Ready to deploy the M8 calendar?
Fast delivery for Australian businesses — content, captions, and ad-ready assets.